3 Tips to Build a Brand in 2020
Recently, a renowned scientist commended on LinkedIn on issues of employee retention, and that she used the word “Zoom” exclusively … Read more
Insights
Crisis Communication in Brief – 2020
Crisis management and communication used to affect only certain industries such as petrochemicals and pharmaceuticals. But increasingly, with cybersecurity breaches … Read more
4 Critical Tips for Marketers in 2020 facing a deep decline of the “influencer” industry
Before the COVID-19 saga started, even in the early part of 2020, the so-called “influencer” arena is abuzz with luxury, … Read more
Are you feeling let down by your media monitoring service?
These days, top and middle management crave, yes, crave for data and reports. For publicists, the measure of their success … Read more
Happy 2020! (A poem)
Here’s a poem composed by our CTO Seamus yesterday: Be your bravest yet in 2020 2019 had giants who clashed … Read more
Should you only hunt for a PR agency when a crisis hits you?
In the Guardian, it was reported that the Hong Kong government failed to secure a PR agency in its tender, … Read more